Operating from its HQ in Cardiff, Morgan Signs offers a complete range of sign and graphic solutions for corporates, retailers, special event organisers and exhibitors.
The front end sales and estimating operation at Morgan Signs was largely based on manual processes, meaning the potential for errors on job quotations and profit margins was huge.
It was clear that the best way to improve job quote accuracy would be to introduce a combined CRM and MIS system to drive efficiency, project confidence and staff communication.
"Clarity Professional provides a comprehensive CRM, estimating and sales order system that’s integral to the running of our business."
- Rod Hill, Morgan Signs
Morgan Signs was keen on the Clarity Professional suite of software, largely due to its industry specialism, but also because it would integrate their sales and production processes.
The system has enabled them to have immediate access to all quotes & estimates, works orders and delivery schedules and report on their success; ultimately, enabling them to provide a higher quality of service to their clients.